Posts Tagged 'marketing'

July 20

New site ONLINE MARKETING RELOADED with CONNEX

By: Francesco Russo

A complete redesign and a strong social movement created by the authors of "Marketing Reloaded" and "Open Marketing."

Il nuovo sito di MARKETING RELOADED ONLINE con CONNEXIA 'S online www.marketingreloaded.com , the new project site that brings together professionals and enthusiasts marketing and technology. Heart of the movement, a new concept of marketing, based on co-creation of custom branded experience with the consumer, more interactive and multi-channel, innovative concepts that have begun to spread with the publication of the book Marketing Reloaded in 2007, and that have now become a veritable school of thought.

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July 20

BuzzMetrics "leaders" listen online consumers according to Forrester Research

By: Francesco Russo

BuzzMetrics is rated by Forrester Research, an independent research company, between the leading solutions in listening to consumers online and in the analysis of social media . This emerges from the report "The Forrester Wave ™: Listening Platforms Q3 2010, released recently.

BuzzMetrics “leader” nell’ascolto dei consumatori online secondo Forrester Research

NM Incite

BuzzMetrics , originally part of the offer to Nielsen , is now the technological platform underpinning NM Incite , the global joint venture between Nielsen and McKinsey & Co was born about a month ago to help enterprise customers optimize their strategic and operational exploiting the research opportunities offered by social media .

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July 19

Increase the use of social networking at work

By: Francesco Russo

According to a recent study by Trend Micro, increases the use of social networks in the workplace. It 's a good or bad? Question now infinite.

Aumenta luso dei social network sul lavoro It 'been a blockbuster whether using social networking is good or bad. Susan Greenfield of Oxford University told us that use facebook , so the social network , it hurts even to the brain. Then came a study that said the University of Melbourne using twitter and others during working hours to improve the productivity of the worker. But at the end of speeches, many companies use social networks is synonymous with "waste of time", but without knowing that today's work is also made use of many social networks . and in fact, this recent study by Trend Micro , seems to confirm this.

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Posted in: Sharing & Communicating , InWEB 2.0 21 comments

July 9

Foursquare first meeting in Bologna

By: Francesco Russo

First national meeting for all mayors of Foursquare in Bologna on July 17. Will be an opportunity to learn about this new social media .

First Conference of Mayors of Foursquare to Bologna the next July 17 to 14 at Frassinagodiciotto. The occasion is interesting to learn about this social media for geolocation growing at a dizzying rate all over the world and in our country. will be an opportunity to learn about the operation, but also to investigate services characterized by the "location" associated with "social" and possible scenarios of use and development of spatial social network . L ' event is organized by Mimulus Roberto Cobianchi.

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June 30

Women and Social Media

By: Francesco Russo

And 'interesting to know that the relationship between women and the web is much closer than you think. In fact outnumber men in attending the various social networks .

Donne e Social Media

Women and Social Media

Are many women who attend the various social networks , outnumbered the boys. In the United States are 42 million women, 53% of the adult female population, the frequent social network at least once a week. For some perhaps not a surprise, but it is an interesting and I think this may apply more or less, even for our country.

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Posted in: Sharing & Communicating , InWEB 2.0 0 comments

June 29

Social Media, what to do and avoid doing

By: Francesco Russo

Chart shows an interesting things to do and those to be avoided to start a good strategy to better manage your business. Some tips are valid for all second.

Often we wonder how to manage its image on various social media we attend, or better yet if you are not still present, one wonders where to start. This graph that I present today summarizes very well the things to do and what to avoid in building its image and its brand on various social media . Some tips may apply in a general sense, even for those who need to promote your personal branding. So Seafarers in detail what these councils.

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Posted in: Sharing & Communicating , InWEB 2.0 6 comments

June 9

Smau and Working Capital, Major Events in Bologna

By: Francesco Russo

Days of big events today and tomorrow in Bologna . Today opens the Smau today until tomorrow and always takes place on Working Capital . For two days Bologna at the center of the web .

Smau e Working Capital, grandi eventi a Bologna Bologna, capital of the business and website for two days with two events of great importance, the Smau Bologna in 2010 and working capital , that from Bologna will start his tour.

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